 |
Rachel’s
Story |
A few years ago, I lost about 50 pounds, and at that point
suddenly took a new interest in my appearance. It felt so
good to look in the mirror and approve of what I saw! I got
a makeover from a very well- groomed, classy woman at a department
store, and bought nearly every overpriced item she recommended.
I absolutely loved these products, and the way she taught
me to use them, and I really did look good in them. My husband
was a little shocked at the price tag, but pleased with how
I looked, and how happy I was, so he supported my using these
things. A couple weeks later, though, he got laid off, and
the first thing I thought was it was too late to return all
that expensive makeup — I'd already been using it. The
next thing we both thought was how on earth would we be able
to go through with the adoption we had planned? We knew how
things were in our industry, and it was unlikely he'd get
a job making as much, and I felt strongly that I needed to
stay home with the baby. Well, he did get another job (making
20% less.) We made some adjustments, and things would be tight,
but we figured out a way to go through with the adoption plan.
At that time, I was working a technical job for a large corporation.
After several rounds of lay-offs, the work atmosphere became
intolerable. Everyone was worried about their jobs, and sad
for the friends that had left. I was by this point expected
to do what had previously been the work of 3 people. And,
being a person who doesn't tolerate failure well, I would
do whatever it took to make my deadlines — including
much of the work of one of my team members (I was responsible
for his work, after all.) All of this was extremely stressful,
but the consolation was that I was planning to quit anyway
once the baby came. Still, my husband and I both worried about
how we'd manage financially when I was no longer working.
One day, I was at a gathering of friends (mostly from work),
when one of the women (who had been laid off a couple months
earlier) came in with a treasure trove of Mary Kay make-up
samples. After dinner, the lipstick samples were spread over
the table, and we were having a wonderful time looking through
them — trying some on, and tucking others away to take
home with us. In the mean time, the friend who'd brought the
samples (let's call her "R") was coming around the
table, massaging hand cream into our hands (Don't you love
the way it feels? Many of them agreed, although I personally
didn't love it. It was a bit hard to say no and maybe hurt
R's feelings in front of her friends, though.) And then she
offered us a chance to try this wonderful new product. It
was an exfoliating "lip mask". You can exfoliate
your lips!? I'd never heard of such thing, but wasn't it perfect?
I had chapped lips all the time. Clearly, they needed exfoliation,
and I was really excited about this discovery. And I was happy
to think maybe I'd found a less expensive replacement for
the department store skin care I could no longer afford. We
were all having so much fun over this stuff. One friend, D,
mentioned she'd been to a "Skin Care Class for Women
Over 40", given by a Mary Kay rep. D had been impressed
that the rep just mentioned she sold products, then gave the
class -- no sales pressure.
When I got home, I thought about how I was planning to quit
work and hated the idea of not contributing financially. And
I couldn't stop thinking of how much those women had enjoyed
looking through the samples, and how eager we'd been to buy
some of the products. (Of course, I didn't know then that
she'd paid a quarter each out of her own pocket for those
samples we so casually tucked into our purses.) I didn't like
the idea of being involved in a party business, because I
personally had resented being invited to selling parties and
feeling pressured to buy from people out of friendship. But
here, R hadn't invited people for the purpose of selling.
Most of the people there didn't buy anything right then (although
many of us did later.) And D had been to a "class"
where she felt no pressure and didn't buy anything. (In fact,
she hadn't bought anything because she knew she didn't have
time to do all those steps every day, but here there was a
new 3-in-1 product so she didn't have to, and it looked like
she would buy that!) I was definitely interested, so I called
R asking for more info. I knew I didn't need to make that
much, and judging by the response she got from our friends
at the party, and from me (I asked HER about how to get on
board!) it shouldn't be that hard to just make, maybe $500/month,
should it? Compared to my then-current take home of over $4,000/month,
that seemed a small and reasonable goal.
So R's sales director (S) called me, and invited me to a
recruiting coffee. I was still a little uncomfortable with
the idea of doing a party business, but I did want to check
it out. At the coffee, the speaker explained to us that Consultants
achieved "star consultant" status by making good
sales for that quarter. They had women stand up if they "are
or have ever been" at this-or-that "star consultant"
level. Now, I was a little suspicious at the "have ever
been" phrasing, but I thought if they sold at high levels
ever, then many of those would sell at significant levels
consistently. And there seemed to be quite a few of them who
achieved that. Next, a sharp, classy woman who was apparently
someone important and very successful (with a fancy title)
got up and told me how she'd started her Mary Kay business
with only a couple hours/week to spend on it, and at that
time did mostly internet sales. Did you know that if you are
a Star Consultant, Mary Kay will send you referrals? So here
I was picturing myself signing up for this Mary Kay website,
and occasionally getting unsolicited orders... now this was
sounding pretty enticing. Then I was informed that Mary Kay
was NOT a pyramid scheme. Pyramid schemes were illegal. They
were a "multi-level marketing" company. And I was
informed that each consultant could run her business however
she liked. We didn't have to do parties! What a relief. And
this woman told us it was a "recession-proof" business.
I did not have to worry about getting laid off, and sales
would be good despite the economic slump we were experiencing.
I was pretty excited that this woman was able to get started
with so little effort, and they she achieved so much. I did
notice, however, that she never told us how much time she
actually put in once she started "getting serious about
[her] business". So I waited around while many young
women gathered for a chance to speak with her or ask her questions,
but I lost patience with it. She was obviously a very important
and much-sought-after person, and it would take forever to
get my chance to speak with her. Meanwhile, R and S were waiting
for me. So I asked S how many hours/week she typically spent
working, and she sort of laughed and said "Probably not
enough." Now what did that mean? Still, I was fired up
by the speech, and all the things I'd been thinking about
the past week. I went ahead and signed the contract. I could
talk with my husband about it when I got home, and always
change my mind within 3 days if I wanted. Or even if I didn't,
I could get 90 of the $100 for the kit back anyway, right?
One thing happened that morning that really disturbed me,
though. Another consultant under S (someone I didn't know)
was there with a guest that morning. This consultant applied
lip gloss while we were sitting at the table, and S scolded
her right in front of the guests not just for applying lip
gloss in public, but for wearing a product that was not Mary
Kay. (What, they're now in charge of every product we use
on our faces?) Also, the consultant made some comment (I don't
remember what), and S responded by saying "let's see
some orders from you first." Brrrrr So I had a good clue
right up front that I didn't like S much. But R was someone
I did like very much, and at that moment, I wasn't letting
a jerk like S stop me. Besides, I really didn't know her.
I was probably being too judgmental. And I could run my own
business as I chose. I could wear whatever lipstick I wanted.
She wasn't going to own me.
So I showed my husband the agreement I'd signed, and he was
okay with it. I went on the internet, and did a little research
on this "multi- level marketing". Was this a pyramid
scheme in disguise? From what I'd heard that day, Mary Kay
checked out okay. They didn't require a huge investment up
front (just the $100.) My profit added up to more than the
total commission for all levels up-line from me (it had to
-- I got 50%, right?) And there were not more than 4 levels
up-line. I was satisfied with this.
Getting "Serious About My Business"
Now that I was signed up, S wanted a meeting with me to discuss
inventory. Now, I'd been delighted that when I ordered products
from R, she'd been able to deliver them within a couple of
days, so I could see some reasons for maybe investing in one
of the lower levels of inventory they showed me in a pamphlet.
I wanted to offer that level of service. But I was concerned
about whether I could sell enough to make it worthwhile. After
all, one of my best potential markets was the same group where
I had met R, so she got their business. My in-laws (who always
bought from each others' parties) were either allergic to
Mary Kay, or simply couldn't afford to spend that kind of
money on skin care. And after talking to several acquaintances
that already had Mary Kay consultants, I was beginning to
worry the market was saturated. So I brought my husband to
that meeting to help make the decision. S assured us I didn't
have to worry about the market being saturated, and that I
didn't need to sell to friends and family to succeed. If I
was "serious about this business", I would buy inventory,
and as much as I could possibly afford. A business requires
investment, she said. And I could trust her to offer honest
advice, because, as she said, "What is good for you,
is good for me". Somehow, neither me nor my husband caught
on yet that me buying lots of product was good for S whether
I sold it or not, and my husband thought I should go ahead
and buy at the highest suggested level ($3600 wholesale.)
And of course I wanted plenty of samples. That was what had
worked so well for R, wasn't it? And then there was sales
tax. Yikes! Oh, well, we had plenty of credit, and I would
be able to sell it for more than I'd bought it for anyway.
At the next unit meeting, a rather bizarre thing happened.
S insisted I stand up and be recognized as a "Diamond
Star" consultant, although I'd sold almost nothing. I
was confused, and thought whoa, she was crazy or something.
It was absurd to get recognized for buying inventory! I'd
been told the stars were for selling product. . . I also learned
that if I was serious about my business, I would hold classes
and "trunk shows."
Now, of course, since I was serious about my business, I
drove 1/2 hour from home and paid $6 to go to a meeting once/week
(where refreshments were not offered), and began pestering
people to come to recruiting events with me (which cost between
$10 and $25 out of my pocket each.) Then, of course, there
was my "debut". Well, what harm to ask my friends
to come out and support me just this once. And truly, they
should not buy anything unless they absolutely wanted it.
I was nervous about doing it, but don't worry, S would take
care of everything on this one. She talked me into having
something called a trunk show, since I would be inviting too
many people for a "skin care class." I put considerable
effort trying to find out what a "trunk show" was,
and how to prepare for it, since all the training materials
I have from MK taught skin care classes. Well, I got a vague
description, which included little more than a list of items
I should have set up on a display table. So I set up the trunk
show display, and then S came in and began giving me instructions
to set up for a skin care class. Since I'd never found out
what a trunk show was, I didn't realize she was having me
set up for the wrong thing. I figured it out about half way
through the demonstration, when we were doing way more than
the 2 of us could actually handle for all those guests. Whew!
And she was a bit snippy with those guests who arrived late.
(I got a comment from one of them about how awful she was
later. But my friend bought something anyway, to support me.)
So I made a couple hundred in sales (retail), and booked 1
party after a really hard day's work, which was a lot less
than I'd been led to expect from the debut. (Actually, it
was more than one day's work when you consider the time I
spent calling all the potential guests before the party, and
trying to find out what a trunk show was...) But S thought
it went GREAT, so I refused to be disappointed.
Now I just had to find a way to give parties and still feel
good about myself. Hey, at least I was in charge of how I
ran my parties. At the beginning of each event, I let the
guests know that their hostess did not get rewarded for high
sales. I gave her a gift for holding the event, and then she
got a 20% discount on all of her purchases. This way, people
who came to the parties did not feel obligated to buy in order
to help the hostesses.
So I held a few parties, and talked to coworkers, offering
samples. I got people in to recruiting events. I sold Mary
Kay Easter baskets to the wife of a cousin I hadn't talked
to more than twice in the last 5 years. I was so proud of
myself for being brave enough to call her. I also produced
some really slick color pamphlets with photos for advertising
Mother's Day Gift Sets (Wouldn't you love to register your
wish list with me, and get something you really want for Mother's
Day?) and for my charity offerings (25% of retail price goes
to the organization.) I purchased all kinds of baskets and
little extra goodies and made such beautiful presentations.
When the response to the Mother's Day pamphlets I distributed
all over town [and an html version to all my friends via email]
was negligible, I held a "Mother's Day Boutique"
at my home and invited everyone I could think of (resulting
in a whopping $600 retail sales.) I proudly entered through
doors of real estate agencies, bravely ignoring "No Soliciting"
signs, and got permission in 3 cases to display an example
of my featured "Welcome Gift" basket, and leave
a stack of beautiful color advertising pamphlets. Everyone
agreed the baskets were gorgeous (and no one called me.) I
left catalogs in doctors and dentists offices, and at my kids'
day care. I gave Satin Hands sets as gifts to the staff at
doctors and dentists office (in one case earning a very dirty
look from one of the nurses who I assume was also a consultant.)
I advertised an employee discount on the electronic bulletin
board at work. I entered the PCP plan, and sent a catalog
to everyone in my daughters' school directory (certainly the
request made by the PTA not to use that info for business
purposes didn't apply to a little old thing like sending Mary
Kay catalogs...)
I gave compliments to complete strangers in the grocery stores
or wherever (well, okay I'd done that occasionally before
joining Mary Kay, but I did it more frequently, and to women
who were so "sharp" I'd have been afraid to talk
to them before.) And it was great to see they way their faces
would light up when I did that. And I had the fun of giving
out lots of little gifts to my friends (all of which I paid
for out of my pocket, but hey, it was fun to give these things
out, and they would help encourage future sales. My director
told me they would, and so did her director...)
I had a small group of friends who were getting together
about once/month for regular parties. It occurred to me that
they were all my friends, and could be just buying out of
friendship, but they seemed to enjoy themselves and the products,
so I didn't worry about it. In this time I also picked up
a few other regular customers, and 2 recruits. I ordered at
a star consultant level for 3 quarters in a row (not that
I told my husband I'd spent that much. After all, it wouldn't
matter once sales really started taking off. I wouldn't buy
anything else unless I absolutely needed it to replace something
I'd sold.) I'd spent so much on inventory, but it didn't help
me much. I kept running out of the things I actually sold,
while other stuff just sat on my shelf.
Little Alarms get Bigger and Bigger
At the unit meetings, I began looking around me to see how
many of the women there were claiming actual sales at a "star
consultant" rate. There wasn't one every week. . . maybe
at most one or two a month. I did it once, thanks to the superhuman
effort I put in for Mother's Day sales. It didn't take long
to realize that most if not all of the women who had stood
up at my first recruiting breakfast as ever having been star
consultants had made that "achievement" through
an initial inventory purchase.
At one of our earlier meetings, one of the directors gave
a talk on "networking." She opened by asking how
many of us were comfortable with networking. I raised my hand.
I worked for a large corporation, where networking (the normal
business meaning of the word) was a useful skill to have.
I knew people from several departments. I was on friendly
terms with most of the managers in my department, and a few
outside the department. My manager felt I was good at getting
things done, and I realized that knowing who to go to for
help was a big part of that. Little did I know that these
sales directors had a whole different definition for the word.
To them, networking meant skulking in coffee bars, malls,
and around select events at hotels (jobs fairs, mainly), giving
recruiting pitches to complete strangers, and hoping not to
get caught at it. Well, you can imagine how my stomach churned
at that. I could never do such a thing.
About a month into my Mary Kay experience, I quit my real
job in order to preserve my mental health. It had to be done...
I was so distracted all the time, I'd had a couple car accidents,
and several near misses, so I had to quit driving until I
quit that job. I didn't look for another, since I was quitting
soon for the baby, anyway. I did some calculation, and realized
that I needed to sell at least at the lowest star consultant
rate in order to meet my now modified goal of $300/month actual
income (if you could call it income, given how long it would
take to catch up on my debt at that rate.) Considering the
effort it had taken to get just one month at that level, I
knew I could not sell that much consistently. I also paid
attention to see how long everyone had been around. I wanted
to talk to someone who'd been at it more than a few months,
and was still excited about what a great opportunity it was.
I couldn't find any such person. The only person in any of
the meetings who'd been at it more than a year was the senior
sales director.
I never got one single call from over 200 catalogs I'd had
mailed out via the PCP.
I did get a call from the catalogs I'd left at day care,
though. I went to this woman's apartment, and when I looked
around me, I didn't expect much in sales. But it turned out
she was very excited about Mary Kay. She ordered over $100
worth of product (mostly lipsticks.) I felt a bit guilty selling
her all this lipstick she really didn't need when it was clear
she didn't have a very big budget. But I went back to her
house with the product, and in addition to selling her too
many full priced lipsticks, I invited her to a recruiting
event. She signed up and became my second recruit. She held
a debut, and when she fell short of a $600 milestone, I loaned
her the extra money she needed to make that and get her prize.
My sales director was thrilled. She told me "Wow, to
tell the truth I didn't expect much from her, but not only
did you get her to sign up, you got a qualifying order. That's
BIG!" I didn't know what that was supposed to mean. Didn't
seem to be any advantage to me if she made that size of an
order. The extra $3 commission I made didn't much matter.
But I did come to realize that she couldn't really afford
the lipstick I'd sold her, or the order she made. She couldn't
even afford a babysitter for her son; she was going to leave
her 10-y/o home alone (or was he 9? can't remember) while
she went to the sales meetings. The first time I got my husband
to baby-sit, but he really wasn't willing to do it again.
The boy was difficult to watch. I drove her to meeting once
while she left her son alone (asked a neighbor to look in
on him, and he was scared being alone so ended up spending
most of the time at the neighbor's.) After that she realized
it was more important for her to be with her son than go to
the meetings, thank goodness. After my first try at getting
her to repay me, I never had the heart to ask her again for
what she owed me. My own stupid mistake, what was I thinking
loaning money to someone I barely knew?
I had another regular customer that I also felt guilty about.
She was also a single mom, and she wanted so much stuff she
clearly couldn't afford. At the beginning, I sold to her eagerly,
talked her into coming to a recruiting event, and repeatedly
tried to talk her into becoming a consultant. But as time
went on, I felt wrong for doing that. I started to sell to
her only when she insisted, and usually gave her a discount
out of guilt. I also gave discounts to the people from my
former job who bought from me (which was most of my clients.)
Once I offered an employee discount, I didn't feel right not
giving it to them just because they didn't know about it or
ask for it.
After being involved with Mary Kay for a little over six
months, and never yet getting a single referral (either through
the website, or the 800 number), I decided to try the "consultant
locator" on the website and see how long it took for
my name to come up, Now I realize this wasn't exactly a productive
use of my time, but I was really curious. And the longer it
took without my name appearing, the more curious I became.
I sat there for a full hour, repeatedly punching my zip code
in and following the resulting link. This process rarely took
more than 5 seconds, but lets say on average it took 10 (I
did occasionally look at the site long enough to tell whether
the consultant that came up was a sales director or not.)
In that case, I would have tried 360 times. So in something
over 350 tries (and realistically closer to 500), my name
came up exactly ONCE. (I did see a handful of names that came
up more than once... a couple of them 3 times... those were
the times I actually looked at sites.) Now if I tried to guess
how many women in the few zip codes I'd listed actually used
the locator (didn't have a consultant of their own), and how
many of them would actually decide to buy something from someone
they didn't know over the web. It was pretty obvious I would
never get a referral that way. (What I didn't think about
at the time was that most active consultants weren't ordering
at "star" level, so would be less likely to come
up in the search than I was, and that many didn't have a web
site at all, so what did that say about market saturation
in my area? Apparently some kind of mental block kept me from
consciously realizing all the implications just yet.)
At this point, I realized there was no way I was ever going
to catch up on the huge mass of debt I'd piled onto my credit
card by selling product alone. And I was not ready to come
clean with my husband about how stupid I'd been spending so
much money, nor was I ready to admit to anyone including myself,
how miserably I was failing. So I sucked up my pride and decided
I would do what needed to be done. I called up my sales director
and told her I was ready to work toward become a director,
and asked for guidance. I was really sick at the thought of
the things I knew I'd have to do to seriously recruit, but
I told her I was excited.
So S told me she was excited, and we would need to meet,
just the 2 of us, once a week. Shortly thereafter, she canceled
2 of the 3 meetings we had scheduled, but for the appointments
where we were to actually go out recruiting together, she
showed up. We were to use a technique known as "warm
chatter." First was a job fair, and I watched her operate.
She coached me that we had to be careful not to get caught,
either by the people running the booths at the job fair, nor
the hotel staff. (This was known as being "discreet".)
She stopped women leaving the job fair, told them how sharp
they looked, and pitched to them the "leadership side"
of Mary Kay. Her spiel was that they did not have to sell...
she made it out to these women that they would essentially
be managers. I watched this 2 or 3 times. Then 2 women came
out at once, going in 2 directions, and S sent me after the
less professional- looking of the two. (Given that they trained
us to target professional- looking women for recruiting, I'd
say she was the one who didn't look like such a good prospect
to my director.) I went after her, but froze. I couldn't even
give her the kind of compliment that I was usually quite comfortable.
In this case, it wasn't really true and I knew what I'd have
to follow it up with. There was just no way I could feel right
about it. After that I was on my own. My director had helped
me all she could, and it was up to me to do what I knew must
be done. I made several other tries... following women, and
then chickening out. Wow, I really was a failure at this.
That day I went home miserable.
My sales director assured me that everyone had a hard time
the first time out and it would get easier. She believed in
me (was it my imagination that her faith in me sounded half-hearted?)
So I gave it a few more tries. S would tell me of an event
where I should stalk (I mean, warm chat) some women. R was
at a couple of these as well. She was trying just as hard
as I was, and she was actually able to bring herself to talk
to some of these women, and got a couple of them to come to
recruiting events. Meanwhile, I got dizzy, sweaty, and shaky,
and was simply unable to do it. Each time I left feeling worse
about myself than the last. What was wrong with me? All these
other women could do it.... look how many successful sales
directors there were out there. Why couldn't I? Finally one
day I was determined to overcome all my qualms and actually
got the nerve to give the pitch to one of these women. I gave
the compliment and watched her face light up. Then I introduced
myself, and got about 2 words of the sales pitch out of my
mouth before her face just fell. I'd made her feel good giving
her this lovely compliment, and then snatched it away by revealing
that I had an ulterior motive. I couldn't finish my sentence,
and she was already walking off ... very quickly. I felt like
dirt. She looked like I'd just ruined her day. I actually
ran after her, and told her that for what it was worth, the
compliment was sincere. Not that there was much chance she'd
believe me now (although it was true.) I was just making myself
look more pathetic.
Cutting the ties . . . one thread at a time
After that experience, I knew I could not be a director.
I could not find enough people willing to hold parties that
I would get many recruits that way. Clearly, I didn't have
enough friends to make a party business work. Let's face it,
I'd never been exactly popular. And I now knew for sure that
I could not bring myself to recruit (or sell) through "warm
chatter." Obviously, I would have to step things down
a notch. I had several regular customers, and I did enjoy
working with most of them. And I liked using the products
myself. At the next meeting I talked to my director to explain
that I was not going to continue trying for directorship.
When she asked why, I explained what had happened with the
woman I'd disappointed by snatching away my compliment, and
I just couldn't do that to people. S snapped back that it
was her (the chatter target's) problem, if she chose to take
it that way. S had a couple more things to say (with flashing
angry eyes), but all I remember is the general sense that
I was wrong to be so thin- skinned, and too bad I couldn't
cut it at this job she had misjudged me. I don't know how
much of that I projected because I was feeling like a failure
anyway, but I do remember the angry eyes. I didn't project
them, because they surprised me. That's when I decided to
quit going to meetings.
And of course the next step was to actually show my husband
the balance on the credit card. That was unpleasant, but my
husband was kind about it, and not terribly surprised. He'd
known I was spending too much. What a relief to have that
off my chest! I quit going to meetings. By this time I was
pretty well stocked up on the items that I and my friends
actually used, so I quit ordering, too. I made an attempt
to call my sales director, and got the weirdest message on
her answering machine. Apparently she was now part of something
called "Women Empowering Women." I did some research
and found out that was something called a "gifting club."
It was clearly an illegal pyramid scheme, and I would imagine
that by now they're no longer operating in the U.S. I was
disgusted, but thought gee I shouldn't be surprised considering
the way she was operating her Mary Kay business.
A few months later, my husband accepted a job a few hundred
miles away (he'd been looking around since it was obvious
the office he then worked for would soon get shut down.) Since
we were going to move, I thought I'd better just give up on
Mary Kay altogether. I wouldn't have friends in the new area
to sell to, and I couldn't keep doing parties with my old
friends. So I looked into how to go about the product return,
and was feeling pretty bad when I saw how I had to pay for
shipping myself (all those glass bottle of perfumes and foundations!)
And of course what I'd spent on shipping in the first place
wouldn't get returned. Then they were going to deduct the
value of all the prizes I'd bought (I mean "earned",
yeah... prizes which, BTW, I was going to get taxed on.) So
I wrapped up some of my stuff as gifts for my old customers.
Then I held a 40%-off sale for a couple weeks. I felt bad
about offering a discount that R couldn't match, since I knew
some of her customers. But I gave her all the sales aids I'd
no longer be able to use, and she was very appreciative about
that. She never seemed to think I was doing anything wrong.
Finally, I was left with thousands of dollars of stuff I
couldn't even sell at 40% off, so I packed up all my stuff
and filled out the product return forms. That happened later
than I expected, since it took a while for the return forms
to arrive. By this time, I was so busy with moving that I
just sent the Mary Kay boxes with the moving van and thought
I'd do the return after we moved.
At our new place, I figured out when I'd have to send off
my products to expect them to arrive at the distribution center
in time to get the maximum refund. It was a lot of work moving
into a new home, and I didn't even know where things were
in town yet, so I ended up packing the Mary Kay boxes into
my trunk on the last day I figured was safe. Of course I got
lost on my way to the post office (didn't see why I should
pay more for UPS -- mailing things had always worked fine
for me.) And then the nearest parking spot I could find involved
crossing a busy street to get there... more time delay, and
a long way to lug all that STUFF. I looked at my watch - by
this time it was unlikely I'd make it before the post office
closed, and I couldn't face the possibility of dragging all
that stuff there (it'd take a couple trips), whiny kids in
tow, and then having to bring it back to the car again because
I was too late. I decided someone was trying to tell me something,
and I took it all back home, and never did the product return.
I just let my consultant number expire, and had (still have,
actually) a couple shelves full of boxed up Mary Kay stuff
in the basement.
The Aftermath
Well, a lot of things have happened since then. One is that
I did my taxes for that year. Somehow (now I am embarrassed
to admit this but I'm not stupid -- I can't be the only one
who thought this) I expected that all the product I'd bought
from Mary Kay, in an honest attempt to do the right thing
to build my business, would be deductible. Wrong. Wrong, wrong,
wrong. In the first place, my personal use items (which my
SD specifically said would be deductible) weren't. And then,
all that inventory that I never sent back? Not deductible.
There was a clause that if I had unsold product that couldn't
be used for some reason, and could show that it had been disposed
of, then I could deduct it. So I'm pretty sure that if I did
the return, the 10% + any prize deductions I didn't get back
would have been tax deductible. Ouch.
Meanwhile, we bought a house; I went back to work; and we've
moved again (We're now trying to sell that house with the
boxes of Mary Kay still in the basement, and I'm a part time
telecommuter.) But the feeling of failure (and general stupidity)
my Mary Kay experience left with me lingered for a long time.
A couple months ago, I finally decided to start doing something
that's been at the back of my mind ever since I decided to
quit. I thought it would be nice to put out a web site and
give information and advice that none of the Mary Kay materials
ever tell you. Things people should think about before they
decide about inventory, for example. More realistic estimates
of what kind of time commitment is involved in doing skin
care classes, and what the costs and payoffs really are (for
the sales end.) What my senior director had once said about
how she, even as a senior director, still got half her income
from her own sales. And, some words about how income tax deductions
really work.
I started by poking around the internet to see if such a
thing already existed. Wonderfully, I found http://cc.edumacation.com/mlm/marykay.html
, and that led me to the MKSurvivors Club. Until then, I'd
always thought I'd landed in a bad unit. It had made me angry
to think of the way my directors had treated Mary Kay as a
pyramid scheme. I did not think that was the way it was intended
to be run, and still held out the idea that I might someday
try selling again part time, just for myself and a few friends,
mainly for the discount. It would be fun if I could get a
sales director who did things the right way. Then I began
to read posts from people in different parts of the country,
with different nationals, and so many of them had been told
the same things in the same words that had fooled me. Phrases
turned in a certain way that I'd never heard anywhere else.
Little bits of manipulation -- it became easier and easier
to recognize.
The night after I first found the MKSurvivors Club, I had
a strange dream. I was playing a game, two teams against each
other. I thought I'd caught on to how to play the game well,
so I gave my teammates advice. They did as I advised, and
we lost points! So I asked the moderator of the game how the
points were given out. But he wouldn't tell me. It was too
complicated to explain… he could give me the rule book
but I wouldn't have time to read it. So I decided to sit out.
I did not want to play a game where I couldn't understand
the rules. Pretty soon, the people who were playing the game
gave me a present. I was pleased, and opened the present.
It was a scarf, and it had some large words on it -- they
were dream words, but they meant I was a poor sport. I was
supposed to laugh and wear the scarf (like a dunce cap, I
felt) so they would all like me and I could be part of the
group again. I refused to wear the scarf and left the room.
No one could understand why I was being such a jerk after
they'd been so nice and given me the present. When I woke
up, I knew exactly what the dream was about. That's what it
had been like being in Mary Kay. It was like a game where
you don't know the rules, aren't allowed to ask, and you're
supposed to smile and take it all with a positive attitude.
Trying to actually learn and think was frowned upon.
At that point, I began to realize that those personal qualities
that had caused me to fail at Mary Kay were really things
to be proud of. I could not bring myself to lie or misrepresent
myself. If I gave compliments, I could not take them away
again. I would not bring others into a situation they could
not understand, where they were set up to fail. And I simply
could not be quite as selfish as the job required. And exactly
at the time I was learning all this, a wonderful thing happened.
My marriage, which had been getting slowly worse and worse,
all of a sudden took a turn for the better. Yes, that is because
my husband and I had a long talk and were working on making
it better. In fact, knowing that I needed to fix myself to
fix my marriage was part of what got me to finally try and
do something to deal with my Mary Kay issues.
I realized that my Mary Kay experience had impacted my self
confidence, which had a bad affect on how I treated my husband
and children (it's harder to be good to others when you feel
bad about yourself.) I had begun to doubt my husband's love
for me (how could he love someone like me -- just look how
I treated my own family?) Going to the "Survivor Club"
had helped me to recognize where that behavior came from,
and that it had a name. The same name as the kind of treatment
I'd been subjected to in Mary Kay -- emotional abuse.
And then I realized that my sales director, and her director,
were all talking to me the way they'd been trained. I had
seen signs that my sales director was an unhappy person, and
they she wasn't really doing well financially. Now I realized
too, that when she'd spent so many words explaining to me
why it was for my own good that she didn't answer my questions,
she was probably really trying to convince herself. I saw
that she had been a victim, and I lost my anger toward her.
It was also healing to see that although I had some bad experiences,
others had seen and done worse.
Somehow, between realizing what had happened to me, and where
so many mysterious bad feelings had come from, and getting
a better show of love and support from my husband, I've had
no problem being good to my family every single day. I now
know where my support comes from and I truly appreciate it.
And I know I am a good mother. Even when I wasn't acting right
much of the time, I still did many good things, and although
I lost site of them my family appreciated them. My older kids
and my husband could see that I was acting wrong because something
was wrong with me, and they've completely forgiven me, almost
as if it never happened.
Now I'm on a mission. I understand how I got hurt (and that
I did get hurt more than I had realized.) And I want to prevent
that from happening to others if there's any way I can. I
am doing everything I can to pass on information so that others
will be able to make better informed decisions than I did.
Because nothing is as good for healing the soul as to help
others. |